Tweeting Works: AT&T Boosts SXSW Network

so here's an update on an earlier post about ATT/iPhones tanking in Austin due to crowds. sj

The tweets, blog posts and constant complaining about AT&T’s shoddy network coverage at South by Southwest has not fallen on deaf ears. Seth Bloom, a spokesman at AT&T, emailed me 10 minutes ago to say that the carrier is adding capacity to the downtown Austin network, and attendees should see their iPhone (or other AT&T device) experience improve by this evening. Bloom writes:

"To accommodate unprecedented demand for mobile data and voice applications at SXSW, we are actively working this afternoon to add capacity to our cell sites serving downtown Austin. These efforts are ongoing, but we anticipate that customers should see improved network performance this evening and for the remainder of the event. We will continue to monitor network performance throughout the event, and will do everything possible to maximize network performance throughout. We apologize to customers who were inconvenienced during this surge in local network demand."

Let’s hope the added capacity helps, and that AT&T customers can keep toting their smartphones, rather than bulky laptops, around the convention center.

AT&T Fails The SXSW iPhone Test

uh - oh. I might not be live blogging from sxsx2009 after all. it's gonna get 5 times as crowded next week. &^%$! sj

South by Southwest is one of the biggest annual geek shows, so naturally there are thousands (tens of thousands?) of iPhones roaming around downtown Austin. Good luck making calls or receiving text messages, especially anywhere near the convention center.

As this Twitter search feed illustrates, many people are frustrated with the lousy mobile service AT&T (T) is providing. (Our $100/month iPhone has "no service" in the press room, for instance.)

Of course, this is probably more iPhones per square foot than AT&T has to deal with in Austin any time during the year. But mobile companies love to brag about the temporary networks they set up for big events like the Super Bowl. So next year, AT&T, how about a better plan?